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By Blog Owner 20 May, 2016
First and foremost, what the heck is SEO??? SEO, or Search Engine Optimization, is the manipulation of key words within a website which allows search engines (such as Google, Yahoo, Bing, etc.) to decipher what your website has to offer. When someone conducts a search on the web, the search engine uses a very complex set of algorithms to find only the most relevant pages to that specific search. Search engines send robots, otherwise known as "spiders," to "crawl" through your pages to find the key words which are meticulously placed that relate to the search conducted in just fractions of a second. The more relevant the information found on your pages relates to the search, the higher you will place in that search. These are often referred to as "natural," "organic," or "earned" results. Effective use of SEO costs nothing, but will allow you to stand out to really rise above your competitors. 
By Blog Owner 21 Mar, 2016
Have you ever gone to visit a website on your phone only to find it takes to long to load or you can’t easily find the information you are searching for? Most consumers have a pretty short attention span and will abandon your website. In fact, KISSmetrics through Google(2013) found that 61% of visitors will abandon a site that isn't mobile-friendly and 40% of consumers will abandon a web page that takes longer than three seconds to load. With that short attention span, your website must be top notch and optimized to ensure you are not losing potential clients.
By Blog Owner 10 Mar, 2016
Have you ever noticed how simple it is to identify some business just by a simple image or logo they have? Recognizing a brand based solely on its logo is the result of consistency, repetitiveness and targeting through a huge market. Some companies have mastered this by even further by including a catchy tune or phrase so consistent- that it dominates the market. That simple tune- “I’m lovin it” is hard to mistake. It automatically plugs the hymn in with it in my mind. “Ba-da-da-da-dum… I’m lovin it.”** Have you figured it out yet?    
By Blog Owner 24 Feb, 2016
Have you ever been surfing the internet to find something specific when it conveniently pops up on the right hand side with a pretty picture and a link directly to the website? Maybe you have never noticed this before- go ahead and Google ‘tool boxes,’ I’m willing to bet that a list of images for a wide variety of tool boxes showed up on the right side of your search. This is by no means an accident- but more over a strategically placed bit of information that relates directly to what you were looking for.
By Blog Owner 21 Jan, 2016
It is clear to everyone the 'Attention Span' of surfers is declining by the day. Companies use all kinds of metrics to try and answer this $64,000,000 question.? Anecdotal evidence abounds, the attention span of surfers is scarcely 10 seconds on a good day.

True for elders and middle age, 6 seconds is a stretch for young adults and Generation Y. TV advertisers switched to 30-second spots from 60-seconds and despite Madison Avenues best efforts, there is a nationwide move afoot for 10 second ads while some markets notably are pressing for 5 seconds. We are all in business of email marketing. We create messages every day but the question is "Do we really want people to engage and read or are we just filling blank pages?"
By Blog Owner 11 Dec, 2015

As a business owner, you juggle multiple tasks everyday. As a growing business owner though, understanding how to guide potential clients to your location or website is becoming increasingly difficult and very competitive.

Advertising used to be composed of direct mail pieces, phone books, shows, newspapers, radio and television, etc. Once the internet was born, the options of advertising became endless in the digital world. An ever changing world where Google governs the laws, and the everyday person shopping is the executioner. Don’t be executed, make your digital presence top priority.
By Blog Owner 20 May, 2016
First and foremost, what the heck is SEO??? SEO, or Search Engine Optimization, is the manipulation of key words within a website which allows search engines (such as Google, Yahoo, Bing, etc.) to decipher what your website has to offer. When someone conducts a search on the web, the search engine uses a very complex set of algorithms to find only the most relevant pages to that specific search. Search engines send robots, otherwise known as "spiders," to "crawl" through your pages to find the key words which are meticulously placed that relate to the search conducted in just fractions of a second. The more relevant the information found on your pages relates to the search, the higher you will place in that search. These are often referred to as "natural," "organic," or "earned" results. Effective use of SEO costs nothing, but will allow you to stand out to really rise above your competitors. 
By Blog Owner 21 Mar, 2016
Have you ever gone to visit a website on your phone only to find it takes to long to load or you can’t easily find the information you are searching for? Most consumers have a pretty short attention span and will abandon your website. In fact, KISSmetrics through Google(2013) found that 61% of visitors will abandon a site that isn't mobile-friendly and 40% of consumers will abandon a web page that takes longer than three seconds to load. With that short attention span, your website must be top notch and optimized to ensure you are not losing potential clients.
By Blog Owner 10 Mar, 2016
Have you ever noticed how simple it is to identify some business just by a simple image or logo they have? Recognizing a brand based solely on its logo is the result of consistency, repetitiveness and targeting through a huge market. Some companies have mastered this by even further by including a catchy tune or phrase so consistent- that it dominates the market. That simple tune- “I’m lovin it” is hard to mistake. It automatically plugs the hymn in with it in my mind. “Ba-da-da-da-dum… I’m lovin it.”** Have you figured it out yet?    
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