Why Start Working on Your Holiday Strategy Now?
When summer is still in full swing, it might feel too early to think about snowflakes, stocking stuffers, and seasonal campaigns—but if you're running a business, August is the perfect time to start your holiday strategy.
Here’s why starting on a holiday marketing strategy now matters more than ever:
List of Services
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1. The Holidays Start Earlier Every YearList Item 1
Black Friday used to mark the beginning of holiday shopping. Now, it’s more like the halfway point. Consumers are starting their shopping as early as October, searching for deals, gift inspiration, and shipping info long before turkey hits the table. If your website, email campaigns, and social content aren’t ready early, you risk missing out on those early-bird buyers.
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2. You Need Time to Build a StrategyList Item 2
Crafting a successful holiday campaign takes more than a few festive graphics. You’ll want to refresh your website with seasonal banners, prepare targeted email campaigns, develop gift guides, and plan your social media calendar. Starting now gives you the space to do it thoughtfully and professionally—without the stress of last-minute scrambling.
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3. Less Stress, Better ResultsList Item 3
Holiday marketing doesn’t have to be chaotic. By starting in August, you can spread out your work, test your content, and ensure everything is aligned and consistent. A well-paced plan leads to stronger messaging, better audience engagement, and ultimately, increased sales when the busiest shopping weeks arrive.
Ready to Start? Let Us Help.
At Northeast Kingdom Online, we specialize in helping businesses get holiday-ready with web updates, marketing strategies, and content that connects. Whether you need help creating a gift guide or want to launch a multi-platform holiday campaign, we're here to make sure your brand shines—before the snow starts falling.
Don't wait until November.
Contact us to begin planning your holiday strategy.
